SIR HOTELS WILL OPEN THE FIRST CZECH BRANCH SIR PRAGUE

SIR HOTELS WILL OPEN THE FIRST CZECH BRANCH SIR PRAGUE

The Amsterdam hotel chain Sir Hotels proudly announces the opening of Sir Prague, the first branch of this brand in the Czech Republic, which will take place on March 17. The hotel is located in the vibrant Prague district of New Town, near the famous Dancing House and the Vltava River. Spread over five floors of a historic building on Náplavní Street, it will offer its future guests accommodation in 76 rooms.

New edition

sir-prague-interior-webres-ph-steve-herud-1.jpg

The accommodation complex will include a stylish bar, a boutique gym, and atypical apartments in the tower, designed for discerning clientele. Part of its leisure zone will also be a multifunctional library, which will provide space for meetings and relaxation, while the cozy courtyard of the building will offer a peaceful retreat from the hustle and bustle of the big city. From this spring, it will also include the first restaurant from the Seven North family in the Czech Republic. This unique concept, originally from Vienna, has already earned several awards for its culinary innovation.

The hotel is located in a historic building from 1884, whose original neo-Renaissance elements, such as the ornate façade, have been preserved during a sensitive reconstruction. Every element of the interior design of the Sir Prague hotel, created by the award-winning British designer Linda Boronkay, cleverly reflects the symbolism of significant milestones in Prague's culture and history. 

Her design draws inspiration from the Gothic and Cubist heritage of the city and highlights traditional Baroque stonework, artistic processing, and graceful patterns. Boronkay, known for her art of imprinting the stories of places into her designs, worked holistically with the traditions of the city. She incorporated professional knowledge of stone and metal processing, as well as bold graceful patterns reflecting the aesthetic spirit of Prague. Each room is equipped with handcrafted bed heads and carefully selected furniture, often created by local artisans and artists. Throughout the hotel, you will find Czech vintage pieces and playful details ensuring an authentic and unforgettable experience for every guest.

sir-prague-exterior-webres-ph-jana-krenova-1.jpg

The Sir Prague hotel is located in the very heart of New Town, offering its guests the possibility of easy access to several of Prague's most famous landmarks. The National Theatre, Charles Bridge, the head of Franz Kafka, and the Prague Astronomical Clock are just a short walk away, making the hotel an ideal place for both leisure and business travelers. In addition to the cultural genius loci, this area is known for its cafés, boutiques, and the popular riverside promenade Náplavka.

The opening of the Sir Prague hotel represents a significant milestone for the Sir Hotels brand in its expansion into key cultural cities in Europe. The brand, which guests have come to love for its distinctive design, personal approach, and ability to reflect the essence of a place in each destination, will soon welcome its first guests in Prague. Christine Vespermann, the director of the Sir Prague hotel, shared her enthusiasm for the hotel's opening: „Prague is a city with a soul that you won't find anywhere else, and we couldn't be more excited to become part of its dynamic hotel scene. With its historical prestige and cosmopolitan energy, it is the perfect place for the Sir Hotels brand, which focuses on creating meaningful and unforgettable experiences. We look forward to welcoming our first guests to a space that beautifully connects the rich traditions of the capital with modern luxury.“

sir-prague-interior-webres-ph-steve-herud-2.jpg

More information will be available soon; in the meantime, visit sirhotels.com.

Address of Sir Prague: Náplavní 1618/6, 120 00 Nové Město

 

ABOUT SIR HOTELS
Sir Hotels is a collection of boutique hotels founded in Amsterdam in 2013. Since then, it has continued to expand with branches in Berlin, Barcelona, and soon also in Prague and London. Sir Hotels targets guests who seek authentic stories and exceptional locations on their travels. The accommodations boast stunning design, excellent restaurants and bars, and unique experiences both within the hotel settings and in the surrounding area. Staying under the Sir brand brings guests closer to the distinctive features of the surrounding neighborhood through local art in the interiors or unique cultural programs of each hotel. Sir Hotels is part of the Sircle Collection, an Amsterdam-based company focused on designing and managing hotels.
www.sirhotels.com | @sirhotels

 

ABOUT SIRCLE COLLECTION
Sircle Collection is an independent group of creative hotel brands based in Amsterdam, specializing in services and products focused on design and experiences aimed at modern travelers. The company was founded in 2011 by award-winning entrepreneur and hospitality developer Liran Wizman and has since grown to include three hotel brands: Sir Hotels, Max Brown Hotels, and Park Centraal Hotels. All locations are situated in the most inspiring European cities and neighborhoods. The SC portfolio also includes the members' club The Cover, the design concept store X BANK Amsterdam, and several dining establishments, including Seven North and The Rooftop at Sir Victor hotel.
www.sirclecollection.com | @sirclecollection

CONTINUE READING

CLAM-GALLAS PALACE

The massive building of the Clam-Gallas Palace in Husova Street in Prague’s Old Town lies at the crossroads of the important medieval link between Prague Castle and the center of the Old Town, also called the Royal Route, and the ancient road leading to Vyšehrad.

Mireille Mathieu is returning to Prague with the concert Goodbye My Love Prague.

The legendary French singer Mireille Mathieu will perform on March 3 and 4, 2026, at the Congress Center Prague. The concerts titled "Goodbye My Love Prague" will likely be the last performances in Prague by this exceptional artist.

THE LARGEST TRANSPORT SINCE THE BEGINNING OF THE PROJECT: CZECH BISON HAVE ARRIVED IN AZERBAIJAN

European bison from Prague Zoo and Olomouc Zoo have arrived in Azerbaijan. In Shahdag National Park, they will strengthen the local reintroduced population in the wild. Additionally, the original quartet of females has become a quintet – during the wait for transport, which was delayed due to the risk of foot-and-mouth disease, a calf was born to the Prague cow. The transport, organized last week by Tierpark Berlin and the German branch of the World Wildlife Fund (WWF), was the largest of its kind. A total of eighteen animals headed to the foothills of the Greater Caucasus: twelve bison from German, Austrian, Hungarian, and Czech zoos and six from the Rothaargebirge mountains.

Valentine's Day at Aquapalace Prague

Valentine's Day is a celebration of closeness, shared experiences, and time spent together. Aquapalace Prague becomes a place during this period where everyone can find a way to celebrate according to their mood – whether they prefer calm relaxation, wellness care, or active fun.

Spring break at Aquapalace Prague – child only for 1 CZK, relaxation for parents.

Are you looking for a great program for kids or planning spring break? Just swap your winter jackets for swimsuits and head to Aquapalace Prague Čestlice, where warmth, water, fun, and holiday relaxation await you. Enjoy a day full of adventure, water fun, and tropical water and air temperatures, where winter doesn’t stand a chance! Additionally, from January 30th to March 15th, you can take advantage of a special admission offer – Child for 1 CZK.

Put on your skates and enjoy weekend fun on the ice at Metropolis Zličín.

This year, Metropole Zličín has prepared a program full of winter fun, movement, and entertainment for its visitors. From February 7 to 22, the ice rink will come to life every weekend with a special program in the spirit of the Ice Games. Get involved in sports activities, collect stamps, and compete for attractive prizes. A colorful mix of games, competitions, and music will surely entertain the whole family and allow everyone to enjoy the last tremors of a winter atmosphere full of movement and joy.
This site cannot be used without browser cookies! Please enable cookies in your browser settings.